Querying the conventional and offering unconventional answers proceeding from a high level of technology and emotion, MINI Concept Frankfurt reflects precisely these expectations. And this also applies to the interior design of the MINI Concept Car. Offering ergonomics at ist best, MINI Concept Frankfurt provides an entirely new experience of space with clever solutions for constantly new ideas to be experienced and enjoyed with MINI at all times and wherever you go. The car’s concept of colours and materials consistently continues the exterior message within the interior, focusing on function, practical use of space and genuine value. Clearly, this makes MINI the small and fresh luxury experience for the whole day giving each and every day that special something.
Precisely this is why many features of MINI’s interior design are also to be found in the Concept Car, from the evolutionary enhancement of the large central instrument through paddle switches so typical of MINI all the way to the far larger door panels on the driver’s and front passenger’s doors in their characteristic, elliptic shape: The joy of detail remains clearly in focus, with new features borne out time and again.
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